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	<title>The Ferris Files &#187; GE</title>
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	<description>Journalism by David Ferris</description>
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	<itunes:summary>Journalism by David Ferris</itunes:summary>
	<itunes:author>The Ferris Files</itunes:author>
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		<title>The Ferris Files &#187; GE</title>
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		<title>What Matters This Week: RAV4 Goes Electric, Mt. Everest Melts</title>
		<link>http://theferrisfiles.com/2010/07/what-matters-this-week-rav4-goes-electric-mt-everest-melts/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=what-matters-this-week-rav4-goes-electric-mt-everest-melts</link>
		<comments>http://theferrisfiles.com/2010/07/what-matters-this-week-rav4-goes-electric-mt-everest-melts/#comments</comments>
		<pubDate>Wed, 21 Jul 2010 23:54:29 +0000</pubDate>
		<dc:creator>davidferris</dc:creator>
				<category><![CDATA[Clean Energy]]></category>
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		<category><![CDATA[Chevy Volt]]></category>
		<category><![CDATA[electric cars]]></category>
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		<guid isPermaLink="false">http://theferrisfiles.com/?p=2347</guid>
		<description><![CDATA[Meat gets a powerful enemy, G.E. gives inventors $200 million, and other news from the world of cleantech and sustainability.  [...]<p><a href="http://theferrisfiles.com/2010/07/what-matters-this-week-rav4-goes-electric-mt-everest-melts/">What Matters This Week: RAV4 Goes Electric, Mt. Everest Melts</a> is a post from: <a href="http://theferrisfiles.com">The Ferris Files</a></p>
]]></description>
			<content:encoded><![CDATA[<p><strong> </strong></p>
<div class="wp-caption alignright" style="width: 468px"><strong><strong><a href="http://e360.yale.edu/content/feature.msp?id=2295"><img title="everest" src="http://e360.yale.edu/images/features/br-rongbuk-21-07-700.jpg" alt="" width="458" height="326" /></a></strong></strong><p class="wp-caption-text">Less of Mt. Everest to love. Image Credit: Yale Environment 360</p></div>
<p>This is David’s summary of the week’s news for the Matter Network. To   see the original, or post your comments, go <a href="http://featured.matternetwork.com/2010/7/what-matters-week-rav4-goes.cfm">here</a>.</p>
<p><strong>$200 Million Buys a Lot of Nutty Ideas: </strong>General Electric and its deep-pocketed friends went all X-Prize this week and announced $200 million in rewards for <a href="http://www.sustainablebusiness.com/index.cfm/go/news.display/id/20676" target="_blank">suggestions to help generate more power and improve the grid</a>. Among the entrants so far: <a href="http://challenge.ecomagination.com/ct/ct_a_view_idea.bix?c=ideas&amp;idea_id=DDBCE4CF-8D9F-4DB3-9431-11764AAC53D8" target="_blank">energy orchards</a> and <a href="http://challenge.ecomagination.com/ct/ct_a_view_idea.bix?c=12EB3117-EA0C-41EB-B657-5A60BD78BD2A&amp;idea_id=A1BD4A9E-1A25-4BAC-9D0C-35368494DB8C" target="_blank">solar rocks</a>.</p>
<p><strong>&#8216;Toyotla&#8217; Plans an Electric RAV4: </strong>Toyota and Tesla said they&#8217;ll <a href="http://www.matternetwork.com/2010/7/toyotla-to-revive-rav4-ev.cfm" target="_blank">resuscitate</a> an electric version of the popular small SUV. Meawhile, GM sought to quell range anxiety in the electric Chevy Volt by <a href="http://www.plugincars.com/chevy-volt-will-have-most-comprehensive-warranty-including-8-years100000-miles-battery-49693.html" target="_blank">offering a giant warranty</a>.</p>
<p><strong>Meat-Eaters: Be Very Scared.</strong> For his next trick, superstar scientist Pat Brown will <a href="http://www.physorg.com/news198145459.html" target="_blank">make you stop eating meat whether you like it or not.</a> “Eating one 4-ounce hamburger is equivalent to leaving your bathroom faucet running 24 hours a day for a week,&#8221; he said. &#8220;We can’t go on like this.”</p>
<p><strong>Barack&#8217;s Beloved Batteries: </strong>President Obama visited a battery plant in Holland, MI &#8212; <a href="http://abcnews.go.com/Politics/push-jobs-obama-touts-benefits-battery-technology/story?id=11182044" target="_blank">his fourth such visit since taking office</a> &#8212; as signs emerged that the stimulus bill is making the U.S. more competitive. The funding supports nine battery plants under construction and might assist the U.S. capture<a href="http://www.sustainablebusiness.com/index.cfm/go/news.display/id/20686" target="_blank"> 40 percent of the world battery market by 2015</a>.</p>
<p><strong> </strong></p>
<div class="wp-caption alignleft" style="width: 310px"><strong><strong><a href="http://commons.wikimedia.org/wiki/File:Prime.gif"><img title="steak" src="http://upload.wikimedia.org/wikipedia/commons/9/94/Prime.gif" alt="" width="300" height="221" /></a></strong></strong><p class="wp-caption-text">Image Credit: USDA</p></div>
<p><strong>Everest Shrinks: </strong>Mountain photographer David Breashears compared historical photos of Mt. Everest to what he sees through his own lens, and was startled at the result: <a href="http://e360.yale.edu/content/feature.msp?id=2295 " target="_blank">The surrounding glaciers are melting fast, as is the ice on Everest itself. </a></p>
<p><strong>Take that, Icarus:</strong> Quick on the heels of last week&#8217;s <a href="http://featured.matternetwork.com/2010/7/what-matters-week-solar-planes.cfm" target="_blank">record-breaking</a> manned solar flight, the unmanned Zephyr <a href="http://www.bbc.co.uk/news/science-environment-10664362" target="_blank">flew for seven days</a> and isn&#8217;t even close to coming down. Perhaps someday we&#8217;ll even have a <a href="http://www.hybridcars.com/news/nasa-and-boeing-look-hybrid-jets-possible-fuel-savings-28256.html">hybrid jet</a>.</p>
<p><a href="http://theferrisfiles.com/2010/07/what-matters-this-week-rav4-goes-electric-mt-everest-melts/">What Matters This Week: RAV4 Goes Electric, Mt. Everest Melts</a> is a post from: <a href="http://theferrisfiles.com">The Ferris Files</a></p>
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		<title>The Weekly: BP, Better Buildings and Bacteria-Bots</title>
		<link>http://theferrisfiles.com/2010/05/the-weekly-bp-better-buildings-and-bacteria-bots/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-weekly-bp-better-buildings-and-bacteria-bots</link>
		<comments>http://theferrisfiles.com/2010/05/the-weekly-bp-better-buildings-and-bacteria-bots/#comments</comments>
		<pubDate>Fri, 28 May 2010 05:26:00 +0000</pubDate>
		<dc:creator>davidferris</dc:creator>
				<category><![CDATA[Clean Energy]]></category>
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		<guid isPermaLink="false">http://theferrisfiles.com/?p=2069</guid>
		<description><![CDATA[Big news and the best ideas from the world of cleantech and sustainability. [...]<p><a href="http://theferrisfiles.com/2010/05/the-weekly-bp-better-buildings-and-bacteria-bots/">The Weekly: BP, Better Buildings and Bacteria-Bots</a> is a post from: <a href="http://theferrisfiles.com">The Ferris Files</a></p>
]]></description>
			<content:encoded><![CDATA[<p><strong> </strong></p>
<div class="wp-caption alignright" style="width: 290px"><strong><strong><img class=" " src="http://upload.wikimedia.org/wikipedia/commons/thumb/7/7e/Washing_oiled_Gannet%E2%80%93Close.jpg/400px-Washing_oiled_Gannet%E2%80%93Close.jpg" alt="" width="280" height="420" /></strong></strong><p class="wp-caption-text">image credit: International Bird Rescue Research Center</p></div>
<p><strong>The End of the World…Or the End of the World As We Know It?</strong> The Gulf oil nightmare deepened, as crude oozed deeper into Louisiana&#8217;s wetlands and <strong>British Petroleum</strong> <a href="http://www.nytimes.com/2010/05/28/us/28spill.html?hp">sputtered in its attempt to “top kill” the leak</a>. Yet as the <strong>Deepwater Horizon </strong>officially surpassed <strong>Exxon Valdez</strong> to become America’s worst oil spill, another, quieter event seemed destined to compete with it in the history books.  <strong>Craig Venter</strong> created a bacterial cell that is, as he called it, &#8220;<a href="http://www.ted.com/talks/craig_venter_unveils_synthetic_life.html">the first self-replicating species we’ve had on the planet whose parent is a computer</a>.&#8221;</p>
<p>The biofuels community immediately <a href="http://biofuelsdigest.com/bdigest/2010/05/21/god-loses-monopoly-synthetic-genomics-creates-first-synthetic-bacterial-cell/">pondered what it all meant</a>, while we hoped Venter&#8217;s computer might upgrade the Labrador retriever. No more hair on the couch? Combine this revelation with the announcement of <a href="http://biofuelsdigest.com/bdigest/2010/05/20/the-biofuelonic-man-researchers-pioneer-bio-based-fuel-cell-implant/">the first fuel cell implant that could power a pacemaker</a>, and it became clear the energy revolution has barely blinked awake.</p>
<p><strong>More Oil in the Gulf&#8230; </strong>The Deepwater Horizon spill <a href="http://greeneconomypost.com/bp-oil-spill-loop-current-florida-10134.htm">took the express toward Florida and the Atlantic states</a> as it entered the Loop Current, and several <a href="http://www.enn.com/original/article/41342">fisheries were closed</a>.</p>
<p><strong>&#8230;And Less Oil in the Tank:</strong> Meanwhile, <strong>President Obama</strong> signed a memorandum that will for the first time <a href="http://www.ens-newswire.com/ens/may2010/2010-05-21-02.html">require trucks to meet a minimum fuel standard by 2014</a>. Today, America&#8217;s truck fleet consumes more than two million barrels of oil a day and averages a pathetic 6.1 miles per gallon.</p>
<p><strong>Midwest: The New Hotbed of Cleantech?</strong> A burst of announcements demonstrated that other Midwestern states are starting to make like Michigan and bet the future on cleantech.  <strong>General Electric</strong> won a contract to supply five wind turbines to <a href="http://earthandindustry.com/2010/05/ge-lands-turbine-order-for-us-first-freshwater-wind-farm/">America&#8217;s first freshwater wind farm</a>, slated for 2012 on the Ohio coast of Lake Erie. And that&#8217;s not all for the Buckeye State: Electric-vehicle company <a href="http://www.sustainablebusiness.com/index.cfm/go/news.display/id/20370">Coda said it would likely build a battery-assembly plant there</a>. Meanwhile, in Milwaukee, Wisconsin, a Spanish company unveiled plans for <a href="http://www.renewableenergyworld.com/rea/news/article/2010/05/ingeteam-to-open-us-wind-solar-plant">a wind-turbine and solar-components factory</a>, and Indiana officials planned to roll out the red carpet for <a href="http://sunpluggers.com/news/indiana-chinese-officials-to-gather-for-summit-on-future-of-plug-in-vehicles-0538">a delegation from China to discuss joint ventures in electric cars</a>, in addition to the <a href="http://gas2.org/2010/01/05/thnk-chooses-elkhart-indiana-to-build-city-electric-car-for-us/">Th!nk City factory </a>that&#8217;s already on the books.</p>
<p><strong><img class="alignleft" src="http://planetsave.com/files/2010/05/374709243_1ca67fa861_o.jpg" alt="" width="288" height="190" />Silicon Valley Gets Glam:</strong> When former British Prime Minister <a href="http://planetsave.com/blog/2010/05/24/tony-blair-joins-silicon-valley/">Tony Blair reinvented himself as a cleantech venture capitalist</a>, he overshadowed the other celebrity event of the week: the <a href="http://www.nytimes.com/gwire/2010/05/21/21greenwire-glitzy-google-gathering-launches-green-product-91373.html">kickoff of the Green Products Innovation Institute</a>. Funded and endorsed by heavyweights like Wal-Mart, Google, Herman Miller and <strong>Brad Pitt</strong>, the GPII aims to be a third-party registry and establish standards for a new generation of chemicals. Its goal: to end the era where &#8220;endocrine disruptor” and “baby bottle&#8221; appear in the same sentence.</p>
<p><strong>Toyota Hooks Up with Tesla:</strong> Toyota became the $50 million sugar daddy for Tesla, as <a href="http://www.hybridcars.com/news/toyota-and-tesla-team-27971.html">the sexy electric-sportscar company moves into digs that are way too big for it</a>. At first Tesla will curl up in a smallish corner of the massive, recently shuttered NUMMI plant in Fremont, California. Not that Toyota is done with sensible; it is reportedly <a href="http://www.hybridcars.com/news/toyota-working-seven-seat-prius-27983.html">working on a seven-seater Prius</a>.</p>
<p><strong>Popular Mechanics</strong> simulated <a href="http://www.popularmechanics.com/cars/alternative-fuel/electric/electric-car-future-test-drive">the wonders and woes of driving an electric car in 2020</a>, and car manufacturers announced that the electric car won&#8217;t be silent after all. It will <a href="http://gas2.org/2010/05/20/electric-cars-to-get-alert-sounds-for-blind-elderly-and-child-safety/">make some sound so the deaf, blind, distracted, and earbud-wearing populace will know what hit them</a>.</p>
<p>Meanwhile, <strong>Honda</strong> said it&#8217;s <a href="http://gas2.org/2010/05/19/honda-lacks-confidence-in-electric-car-business-adopts-wait-and-see-attitude/">not so sure about the whole electric-car thing</a>.</p>
<p><strong>Buildings Beyond LEED: Yale Environment 360</strong> wondered why building owners interested in saving money don&#8217;t seek out &#8220;<a href="http://e360.yale.edu/content/feature.msp?id=2276">building commissioning</a>.&#8221; The practice is essentially a physical checkup for a structure&#8217;s energy-using systems, like ventilation, and often yields fixes that can save tens of thousands of dollars &#8212; even in buildings with that shiny LEED logo.</p>
<p><strong>Triple Pundit </strong>took a look at Building Information Modeling, a 3-D simulation of heating, cooling, water and other systems that help construction managers <a href="http://www.triplepundit.com/2010/05/bim-building-information-modeling/">avoid dumb and costly mistakes</a>. Can&#8217;t come too soon; a Pike Research study estimates that by 2020 the world will install 53 billion square feet of green-certified space, <a href="http://www.triplepundit.com/2010/05/green-certified-floor-space-to-grow-900-percent-worldwide-by-2020">a 900 percent increase</a> from today.</p>
<p><strong>The Week&#8217;s Best Ideas</strong></p>
<p><strong>Panera</strong>, the bread restaurant, is conducting an experiment in enlightened capitalism. In St. Louis it founded a sub-chain called Panera Cares Cafe that has<a href="http://inspiredeconomist.com/2010/05/19/lets-help-panera-bread-take-corporate-social-responsibility-to-a-new-level/#more-1967"> day-old bread, but no cashier</a>. Instead, you pay what you think you can afford, and if you can&#8217;t you donate your time.  No word yet on whether St. Louis has seen a spike in free lunches.</p>
<p><strong>Lawrence Berkeley National Laboratory</strong> says that if <strong>India</strong> made a dramatic investment in energy efficient lightbulbs, refrigerators, irrigation pumps and the like, it could <a href="http://e360.yale.edu/content/digest.msp?id=2431">wipe out its notorious electricity shortages within three years</a>.</p>
<div class="wp-caption alignright" style="width: 279px"><img class="   " src="http://upload.wikimedia.org/wikipedia/commons/thumb/8/85/Thomas_Bresson_-_Eclairs-1_%28by%29.jpg/800px-Thomas_Bresson_-_Eclairs-1_%28by%29.jpg" alt="" width="269" height="162" /><p class="wp-caption-text">image credit: Thomas Bresson</p></div>
<p>The <strong>&#8220;Geobacter&#8221;</strong> project at the University of Massachusetts Amherst published the results of its <a href="http://biofuelsdigest.com/bdigest/2010/05/25/sneak-peek-at-electrofuels-geobacter-team-aims-for-bio-based-solution-to-solar-energy-storage/">mind-bending research into electrofuels</a>. Researchers established bacteria colonies that feed off electrons from a solar-powered electrode. On a diet of water and atmospheric CO2, the bacteria &#8220;exhaled&#8221; acetate, from which many fuels and chemicals can be made.</p>
<p><strong>California Synaptics </strong>told <strong>GreenTech TV</strong> how it greens the business by buying used office furniture, giving discounts to employees who bring their own dishware to the cafeteria, and <a href="http://greentechtv.net/ArticleDetails/tabid/76/ArticleID/409/Default.aspx">offering prime parking and car detailing to employees who carpool</a>.</p>
<p>Finally, a book review at <strong>Off-Grid</strong> gives useful advice on how to screen calls with a microwave, or <a href="http://www.off-grid.net/2010/05/24/urban-bushcraft/">cook a salmon in your dishwasher</a>.</p>
<p><a href="http://theferrisfiles.com/2010/05/the-weekly-bp-better-buildings-and-bacteria-bots/">The Weekly: BP, Better Buildings and Bacteria-Bots</a> is a post from: <a href="http://theferrisfiles.com">The Ferris Files</a></p>
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